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CLIENT

description

Magnetic

Magnetic is the marketing agency for consumer magazine media.

YEAR

2019

EXPERTISE

Editorial Design

agency & art direction

D-Studio. Wes Anson & Phil Curl

As part of D-Studio’s relationship with Magnetic, we created a campaign

promoting the benefits of advertising in magazines - marketing first for the

magazine industry - and featuring special cover wraps on some of the UK’s

leading titles, including Cosmopolitan, Empire, Time Out, Grazia, Cyclist,

and Radio Times.

In addition to the visual campaign, we designed the layout for the study’s

report. This report explores how different media compare when it comes to

quality attention and looks at the opportunity for advertisers, scrutinising the

value of attention from a cost perspective.

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